Color

#73bc49

#73bc49
hex#73bc49
rgbrgb(115, 188, 73)
hslhsl(98, 46%, 51%)
oklchoklch(0.723 0.166 135.8)
Closest name: Exit Light (#55bb33)Relative luminance 0.4009

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9149bc

#acbc49 · #49bc58

#4973bc · #bc4973

Split-complementary

Open in tool →

#5849bc · #bc49ac

#49acbc · #9149bc · #bc5849

Contrast

#73bc49 as textRatioAAAA largeAAAFix
Aaon white
2.33:1failfailfail
  • AA: use #4e8230 as the text (4.61:1)
  • AAA: use #3a6124 as the text (7.2:1)
  • AA: or shift the background to #3d3d3d (4.66:1)
  • AAA: or shift the background to #1f1f1f (7.08:1)
Aaon black
9.02:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73bc49 as the background.

Brands using this color

mcpConnect your agent — build around #73bc49
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73bc49 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73bc49-a9bea2-644edf-1f2d20-f0f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md