Color

#73b3bf

#73b3bf
hex#73b3bf
rgbrgb(115, 179, 191)
hslhsl(189, 37%, 60%)
oklchoklch(0.728 0.068 210.7)
Closest name: Blue Eye Samurai (#75aebd)Relative luminance 0.3965

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bf7f73

#73bfa4 · #738ebf

#bf73b3 · #b3bf73

Split-complementary

Open in tool →

#bf738e · #bfa473

#a473bf · #bf7f73 · #8ebf73

Contrast

#73b3bf as textRatioAAAA largeAAAFix
Aaon white
2.35:1failfailfail
  • AA: use #3f7d88 as the text (4.67:1)
  • AAA: use #2f5d65 as the text (7.31:1)
  • AA: or shift the background to #3d3d3d (4.62:1)
  • AAA: or shift the background to #1f1f1f (7.01:1)
Aaon black
8.93:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73b3bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#73b3bf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73b3bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73b3bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73b3bf-a2b7be-df4e7e-1f252d-e9f1ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md