Color

#730ef6

#730ef6
hex#730ef6
rgbrgb(115, 14, 246)
hslhsl(266, 93%, 51%)
oklchoklch(0.511 0.282 290.9)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.1061

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#92f60e

#0e1df6 · #e70ef6

#f6730e · #0ef673

Split-complementary

Open in tool →

#f6e70e · #1df60e

#f60e1d · #92f60e · #0ef6e7

Contrast

#730ef6 as textRatioAAAA largeAAAFix
Aaon white
6.73:1passpassfail
  • AAA: use #6d09f1 as the text (7.1:1)
Aaon black
3.12:1failpassfail
  • AA: use #9549f8 as the text (4.59:1)
  • AAA: use #b27afa as the text (7.06:1)
  • AA: or shift the background to #d4d4d4 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #730ef6 as the background.

Brands using this color

Fonts for this mood

#730ef6 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #730ef6
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #730ef6 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/730ef6-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md