Color

#72eb70

#72eb70
hex#72eb70
rgbrgb(114, 235, 112)
hslhsl(119, 75%, 68%)
oklchoklch(0.843 0.196 143.3)
Closest name: Herbivore (#88ee77)Relative luminance 0.6416

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e970eb

#afeb70 · #70ebab

#7072eb · #eb7072

Split-complementary

Open in tool →

#ab70eb · #eb70af

#70afeb · #e970eb · #ebab70

Contrast

#72eb70 as textRatioAAAA largeAAAFix
Aaon white
1.52:1failfailfail
  • AA: use #158613 as the text (4.72:1)
  • AAA: use #10670f as the text (7.07:1)
  • AA: or shift the background to #595959 (4.61:1)
  • AAA: or shift the background to #3d3d3d (7.16:1)
Aaon black
13.83:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72eb70 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72eb70
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72eb70 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72eb70-a2bea5-964edf-1f2d25-edf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md