Color

#72c13e

#72c13e
hex#72c13e
rgbrgb(114, 193, 62)
hslhsl(96, 51%, 50%)
oklchoklch(0.734 0.182 135.4)
Closest name: Emerald Glitter (#66bb00)Relative luminance 0.4207

Colors that go with #72c13e

Charcoal, Royal Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8d3ec1

#b4c13e · #3ec14b

#3e72c1 · #c13e72

Split-complementary

Open in tool →

#4b3ec1 · #c13eb4

#3eb4c1 · #8d3ec1 · #c14b3e

Contrast

#72c13e as textRatioAAAA largeAAAFix
Aaon white
2.23:1failfailfail
  • AA: use #4e832a as the text (4.56:1)
  • AAA: use #39601f as the text (7.32:1)
  • AA: or shift the background to #424242 (4.5:1)
  • AAA: or shift the background to #212121 (7.22:1)
Aaon black
9.41:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72c13e as the background.

Brands using this color

Palettes built around it

mcpConnect your agent — build around #72c13e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72c13e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72c13e-aabea2-5f4edf-1f2d20-f0f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md