Color

#72bf4f

#72bf4f
hex#72bf4f
rgbrgb(114, 191, 79)
hslhsl(101, 47%, 53%)
oklchoklch(0.73 0.166 137.1)
Closest name: Bermudagrass (#6bc271)Relative luminance 0.414

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9c4fbf

#abbf4f · #4fbf63

#4f72bf · #bf4f72

Split-complementary

Open in tool →

#634fbf · #bf4fab

#4fabbf · #9c4fbf · #bf634f

Contrast

#72bf4f as textRatioAAAA largeAAAFix
Aaon white
2.26:1failfailfail
  • AA: use #4a832f as the text (4.59:1)
  • AAA: use #376123 as the text (7.25:1)
  • AA: or shift the background to #404040 (4.58:1)
  • AAA: or shift the background to #212121 (7.12:1)
Aaon black
9.28:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72bf4f as the background.

Brands using this color

mcpConnect your agent — build around #72bf4f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72bf4f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72bf4f-a7bea2-6b4edf-1f2d21-eff1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md