Color

#72bf0d

#72bf0d
hex#72bf0d
rgbrgb(114, 191, 13)
hslhsl(86, 87%, 40%)
oklchoklch(0.726 0.201 132.7)
Closest name: Emerald Glitter (#66bb00)Relative luminance 0.4087

Colors that go with #72bf0d

Charcoal, Taupe and Orchid lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5a0dbf

#bfb30d · #19bf0d

#0d72bf · #bf0d72

Split-complementary

Open in tool →

#0d19bf · #b30dbf

#0dbfb3 · #5a0dbf · #bf0d19

Contrast

#72bf0d as textRatioAAAA largeAAAFix
Aaon white
2.29:1failfailfail
  • AA: use #4d8109 as the text (4.71:1)
  • AAA: use #395f07 as the text (7.46:1)
  • AA: or shift the background to #404040 (4.53:1)
  • AAA: or shift the background to #212121 (7.03:1)
Aaon black
9.17:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72bf0d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72bf0d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72bf0d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72bf0d-afbea2-4e56df-212d1f-f1f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md