Color

#72bd56

#72bd56
hex#72bd56
rgbrgb(114, 189, 86)
hslhsl(104, 44%, 54%)
oklchoklch(0.726 0.157 137.9)
Closest name: Bermudagrass (#6bc271)Relative luminance 0.4064

Colors that go with #72bd56

Charcoal, Dark Olive Green and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a256bd

#a5bd56 · #56bd6e

#5672bd · #bd5672

Split-complementary

Open in tool →

#6e56bd · #bd56a5

#56a5bd · #a256bd · #bd6e56

Contrast

#72bd56 as textRatioAAAA largeAAAFix
Aaon white
2.3:1failfailfail
  • AA: use #498433 as the text (4.53:1)
  • AAA: use #376327 as the text (7.06:1)
  • AA: or shift the background to #404040 (4.51:1)
  • AAA: or shift the background to #1f1f1f (7.17:1)
Aaon black
9.13:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72bd56 as the background.

Brands using this color

Palettes built around it

mcpConnect your agent — build around #72bd56
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72bd56 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72bd56-a6bea2-724edf-1f2d22-eff1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md