Color

#72ba3b

#72ba3b
hex#72ba3b
rgbrgb(114, 186, 59)
hslhsl(94, 52%, 48%)
oklchoklch(0.716 0.175 134.3)
Closest name: Extra Life (#6ab417)Relative luminance 0.3901

Colors that go with #72ba3b

Charcoal, Dark Olive Green and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#833bba

#b2ba3b · #3bba43

#3b72ba · #ba3b72

Split-complementary

Open in tool →

#433bba · #ba3bb2

#3bb2ba · #833bba · #ba433b

Contrast

#72ba3b as textRatioAAAA largeAAAFix
Aaon white
2.39:1failfailfail
  • AA: use #4e8028 as the text (4.73:1)
  • AAA: use #3b611f as the text (7.2:1)
  • AA: or shift the background to #3d3d3d (4.55:1)
  • AAA: or shift the background to #1c1c1c (7.14:1)
Aaon black
8.8:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72ba3b as the background.

Brands using this color

Palettes built around it

mcpConnect your agent — build around #72ba3b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72ba3b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72ba3b-abbea2-5a4edf-1f2d1f-f0f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md