Color

#72b84c

#72b84c
hex#72b84c
rgbrgb(114, 184, 76)
hslhsl(99, 43%, 51%)
oklchoklch(0.713 0.159 136)
Closest name: Bud Green (#79b465)Relative luminance 0.3838

Colors that go with #72b84c

Charcoal, Royal Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#924cb8

#a8b84c · #4cb85c

#4c72b8 · #b84c72

Split-complementary

Open in tool →

#5c4cb8 · #b84ca8

#4ca8b8 · #924cb8 · #b85c4c

Contrast

#72b84c as textRatioAAAA largeAAAFix
Aaon white
2.42:1failfailfail
  • AA: use #508334 as the text (4.53:1)
  • AAA: use #3c6227 as the text (7.07:1)
  • AA: or shift the background to #3b3b3b (4.63:1)
  • AAA: or shift the background to #1c1c1c (7.04:1)
Aaon black
8.68:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72b84c as the background.

Brands using this color

mcpConnect your agent — build around #72b84c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72b84c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72b84c-a8bea2-664edf-1f2d21-f0f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md