Color

#72b45f

#72b45f
hex#72b45f
rgbrgb(114, 180, 95)
hslhsl(107, 36%, 54%)
oklchoklch(0.705 0.136 139)
Closest name: Bud Green (#79b465)Relative luminance 0.3705

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a25fb4

#9cb45f · #5fb477

#5f72b4 · #b45f72

Split-complementary

Open in tool →

#775fb4 · #b45f9c

#5f9cb4 · #a25fb4 · #b4775f

Contrast

#72b45f as textRatioAAAA largeAAAFix
Aaon white
2.5:1failfailfail
  • AA: use #4b803c as the text (4.72:1)
  • AAA: use #39612e as the text (7.18:1)
  • AA: or shift the background to #383838 (4.7:1)
  • AAA: or shift the background to #171717 (7.18:1)
Aaon black
8.41:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72b45f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72b45f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72b45f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72b45f-a5bea2-7a4edf-1f2d22-eff1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md