Color

#72aa08

#72aa08
hex#72aa08
rgbrgb(114, 170, 8)
hslhsl(81, 91%, 35%)
oklchoklch(0.673 0.178 129.5)
Closest name: Extra Life (#6ab417)Relative luminance 0.3234

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4108aa

#aa9208 · #20aa08

#0872aa · #aa0872

Split-complementary

Open in tool →

#0820aa · #9208aa

#08aa92 · #4108aa · #aa0820

Contrast

#72aa08 as textRatioAAAA largeAAAFix
Aaon white
2.81:1failfailfail
  • AA: use #547f06 as the text (4.76:1)
  • AAA: use #416105 as the text (7.15:1)
  • AA: or shift the background to #303030 (4.69:1)
  • AAA: or shift the background to #0a0a0a (7.04:1)
Aaon black
7.47:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72aa08 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72aa08
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72aa08 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72aa08-b1bea2-4e62df-222d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md