Color

#54404a

#54404a
hex#54404a
rgbrgb(84, 64, 74)
hslhsl(330, 14%, 29%)
oklchoklch(0.397 0.032 347.1)
Closest name: Black Magic (#4f4554)Relative luminance 0.0605

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40544a

#544054 · #544040

#4a5440 · #404a54

Split-complementary

Open in tool →

#405440 · #405454

#545440 · #40544a · #404054

Contrast

#54404a as textRatioAAAA largeAAAFix
Aaon white
9.51:1passpasspassPasses AAA — no fix needed.
Aaon black
2.21:1failfailfail
  • AA: use #8e6b7d as the text (4.55:1)
  • AAA: use #a98e9c as the text (7.04:1)
  • AA: or shift the background to #b3b3b3 (4.53:1)
  • AAA: or shift the background to #dedede (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #54404a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#54404a reads as warm, muted, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #54404a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #54404a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/54404a-c49cab-62cb64-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md