Color

#4f78a1

#4f78a1
hex#4f78a1
rgbrgb(79, 120, 161)
hslhsl(210, 34%, 47%)
oklchoklch(0.56 0.079 249.4)
Closest name: Beach View (#4f7694)Relative luminance 0.1767

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a1784f

#4fa1a1 · #4f4fa1

#a14f78 · #78a14f

Split-complementary

Open in tool →

#a14f4f · #a1a14f

#a14fa1 · #a1784f · #4fa14f

Contrast

#4f78a1 as textRatioAAAA largeAAAFix
Aaon white
4.63:1passpassfail
  • AAA: use #3b5978 as the text (7.28:1)
Aaon black
4.53:1passpassfail
  • AAA: use #7699bc as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4f78a1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #4f78a1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4f78a1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4f78a1-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md