Color

#4994da

#4994da
hex#4994da
rgbrgb(73, 148, 218)
hslhsl(209, 66%, 57%)
oklchoklch(0.65 0.129 249)
Closest name: Blue Bay (#619ad6)Relative luminance 0.2766

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#da8f49

#49dad7 · #494bda

#da4994 · #94da49

Split-complementary

Open in tool →

#da494b · #dad749

#d749da · #da8f49 · #4bda49

Contrast

#4994da as textRatioAAAA largeAAAFix
Aaon white
3.22:1failpassfail
  • AA: use #2878c3 as the text (4.6:1)
  • AAA: use #1e5b94 as the text (7.05:1)
  • AA: or shift the background to #292929 (4.52:1)
Aaon black
6.53:1passpassfail
  • AAA: use #569bdc as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4994da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4994da reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4994da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4994da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4994da-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md