Color

#473caa

#473caa
hex#473caa
rgbrgb(71, 60, 170)
hslhsl(246, 48%, 45%)
oklchoklch(0.436 0.169 281.3)
Closest name: Blueberry (#464196)Relative luminance 0.0747

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9faa3c

#3c68aa · #7e3caa

#aa473c · #3caa47

Split-complementary

Open in tool →

#aa7e3c · #68aa3c

#aa3c68 · #9faa3c · #3caa7e

Contrast

#473caa as textRatioAAAA largeAAAFix
Aaon white
8.42:1passpasspassPasses AAA — no fix needed.
Aaon black
2.49:1failfailfail
  • AA: use #7268ca as the text (4.55:1)
  • AAA: use #958ed7 as the text (7.13:1)
  • AA: or shift the background to #bfbfbf (4.58:1)
  • AAA: or shift the background to #ebebeb (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #473caa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#473caa reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #473caa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #473caa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/473caa-a59cc4-dfa74e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md