Color

#43076e

#43076e
hex#43076e
rgbrgb(67, 7, 110)
hslhsl(275, 88%, 23%)
oklchoklch(0.312 0.155 303.9)
Closest name: indigo (#4b0082)Relative luminance 0.0247

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#326e07

#10076e · #6e0766

#6e4307 · #076e43

Split-complementary

Open in tool →

#666e07 · #076e10

#6e1007 · #326e07 · #07666e

Contrast

#43076e as textRatioAAAA largeAAAFix
Aaon white
14.05:1passpasspassPasses AAA — no fix needed.
Aaon black
1.49:1failfailfail
  • AA: use #a63af2 as the text (4.51:1)
  • AAA: use #c074f6 as the text (7.07:1)
  • AA: or shift the background to #949494 (4.63:1)
  • AAA: or shift the background to #b8b8b8 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #43076e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#43076e reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #43076e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #43076e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/43076e-b89cc4-c0cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md