Color

#3da1ff

#3da1ff
hex#3da1ff
rgbrgb(61, 161, 255)
hslhsl(209, 100%, 62%)
oklchoklch(0.695 0.166 250.4)
Closest name: Fresh Blue of Bel Air (#069af3)Relative luminance 0.337

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ff9b3d

#3dfffc · #3d40ff

#ff3da1 · #a1ff3d

Split-complementary

Open in tool →

#ff3d40 · #fffc3d

#fc3dff · #ff9b3d · #40ff3d

Contrast

#3da1ff as textRatioAAAA largeAAAFix
Aaon white
2.71:1failfailfail
  • AA: use #0074e0 as the text (4.59:1)
  • AAA: use #0057a8 as the text (7.17:1)
  • AA: or shift the background to #333333 (4.66:1)
  • AAA: or shift the background to #0f0f0f (7.07:1)
Aaon black
7.74:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3da1ff as the background.

Brands using this color

Fonts for this mood

#3da1ff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3da1ff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3da1ff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3da1ff-9cacc4-df4e4e-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md