Color

#396779

#396779
hex#396779
rgbrgb(57, 103, 121)
hslhsl(197, 36%, 35%)
oklchoklch(0.488 0.058 225.4)
Closest name: Atlantis (#336172)Relative luminance 0.1195

Colors that go with #396779

Charcoal, Copper and Goldenrod lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #396779

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#794b39

#39796b · #394779

#793967 · #677939

Split-complementary

Open in tool →

#793947 · #796b39

#6b3979 · #794b39 · #477939

Contrast

#396779 as textRatioAAAA largeAAAFix
Aaon white
6.19:1passpassfail
  • AAA: use #345e6f as the text (7.05:1)
Aaon black
3.39:1failpassfail
  • AA: use #457c92 as the text (4.55:1)
  • AAA: use #639eb6 as the text (7.1:1)
  • AA: or shift the background to #dedede (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #396779 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#396779 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #396779
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #396779 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/396779-9cb4c4-df4e6b-1f232d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md