Color

#367ba1

#367ba1
hex#367ba1
rgbrgb(54, 123, 161)
hslhsl(201, 50%, 42%)
oklchoklch(0.555 0.091 235.8)
Closest name: Cry Me a River (#427898)Relative luminance 0.1752

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a15b36

#36a191 · #3646a1

#a1367b · #7ba136

Split-complementary

Open in tool →

#a13646 · #a19136

#9136a1 · #a15b36 · #46a136

Contrast

#367ba1 as textRatioAAAA largeAAAFix
Aaon white
4.66:1passpassfail
  • AAA: use #295e7a as the text (7.06:1)
Aaon black
4.5:1passpassfail
  • AAA: use #539dc6 as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #367ba1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#367ba1 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #367ba1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #367ba1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/367ba1-9cb1c4-df4e62-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md