Color

#348ca2

#348ca2
hex#348ca2
rgbrgb(52, 140, 162)
hslhsl(192, 51%, 42%)
oklchoklch(0.597 0.088 217.5)
Closest name: Blue Moon (#3992a8)Relative luminance 0.2209

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a24a34

#34a281 · #3455a2

#a2348c · #8ca234

Split-complementary

Open in tool →

#a23455 · #a28134

#8134a2 · #a24a34 · #55a234

Contrast

#348ca2 as textRatioAAAA largeAAAFix
Aaon white
3.88:1failpassfail
  • AA: use #2f7f92 as the text (4.59:1)
  • AAA: use #235d6c as the text (7.36:1)
  • AA: or shift the background to #171717 (4.63:1)
Aaon black
5.42:1passpassfail
  • AAA: use #3da3bd as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #348ca2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#348ca2 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #348ca2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #348ca2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/348ca2-a2b5be-df4e77-1f242d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md