Color

#347ab7

#347ab7
hex#347ab7
rgbrgb(52, 122, 183)
hslhsl(208, 56%, 46%)
oklchoklch(0.564 0.118 248)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.1807

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b77134

#34b7b3 · #3438b7

#b7347a · #7ab734

Split-complementary

Open in tool →

#b73438 · #b7b334

#b334b7 · #b77134 · #38b734

Contrast

#347ab7 as textRatioAAAA largeAAAFix
Aaon white
4.55:1passpassfail
  • AAA: use #265a87 as the text (7.25:1)
Aaon black
4.61:1passpassfail
  • AAA: use #609dd2 as the text (7.25:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #347ab7 as the background.

Brands using this color

Fonts for this mood

#347ab7 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #347ab7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #347ab7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/347ab7-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md