Color

#313172

#313172
hex#313172
rgbrgb(49, 49, 114)
hslhsl(240, 40%, 32%)
oklchoklch(0.352 0.109 279.2)
Closest name: Her Highness (#432e6f)Relative luminance 0.0406

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#727231

#315272 · #523172

#723131 · #317231

Split-complementary

Open in tool →

#725231 · #527231

#723152 · #727231 · #317252

Contrast

#313172 as textRatioAAAA largeAAAFix
Aaon white
11.58:1passpasspassPasses AAA — no fix needed.
Aaon black
1.81:1failfailfail
  • AA: use #6d6dc0 as the text (4.6:1)
  • AAA: use #9090d0 as the text (7.09:1)
  • AA: or shift the background to #a3a3a3 (4.59:1)
  • AAA: or shift the background to #cccccc (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #313172 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#313172 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #313172
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #313172 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/313172-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md