Color

#307fd9

#307fd9
hex#307fd9
rgbrgb(48, 127, 217)
hslhsl(212, 69%, 52%)
oklchoklch(0.594 0.157 254.3)
Closest name: Blue Jay (#5588dd)Relative luminance 0.2082

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d98a30

#30d3d9 · #3630d9

#d9307f · #7fd930

Split-complementary

Open in tool →

#d93630 · #d3d930

#d930d3 · #d98a30 · #30d936

Contrast

#307fd9 as textRatioAAAA largeAAAFix
Aaon white
4.07:1failpassfail
  • AA: use #2777d3 as the text (4.5:1)
  • AAA: use #1c589b as the text (7.2:1)
  • AA: or shift the background to #141414 (4.53:1)
Aaon black
5.16:1passpassfail
  • AAA: use #5b9ae1 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #307fd9 as the background.

Brands using this color

Fonts for this mood

#307fd9 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #307fd9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #307fd9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/307fd9-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md