Color

#074eab

#074eab
hex#074eab
rgbrgb(7, 78, 171)
hslhsl(214, 92%, 35%)
oklchoklch(0.444 0.162 258.5)
Closest name: Denim (#2243b6)Relative luminance 0.0843

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ab6407

#07a0ab · #1207ab

#ab074e · #4eab07

Split-complementary

Open in tool →

#ab1207 · #a0ab07

#ab07a0 · #ab6407 · #07ab12

Contrast

#074eab as textRatioAAAA largeAAAFix
Aaon white
7.82:1passpasspassPasses AAA — no fix needed.
Aaon black
2.69:1failfailfail
  • AA: use #0a6ef0 as the text (4.5:1)
  • AAA: use #4f98f8 as the text (7.18:1)
  • AA: or shift the background to #c7c7c7 (4.62:1)
  • AAA: or shift the background to #f5f5f5 (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #074eab as the background.

Brands using this color

Fonts for this mood

#074eab reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #074eab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #074eab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/074eab-9ca9c4-df5a4e-1f1f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md