Color

#0696cb

#0696cb
hex#0696cb
rgbrgb(6, 150, 203)
hslhsl(196, 94%, 41%)
oklchoklch(0.633 0.129 232.8)
Closest name: Blue Burst (#309cd0)Relative luminance 0.2616

Colors that go with #0696cb

Charcoal, Midnight Blue and Orange Red lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #0696cb

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cb3b06

#06cb9d · #0634cb

#cb0696 · #96cb06

Split-complementary

Open in tool →

#cb0634 · #cb9d06

#9d06cb · #cb3b06 · #34cb06

Contrast

#0696cb as textRatioAAAA largeAAAFix
Aaon white
3.37:1failpassfail
  • AA: use #057da8 as the text (4.66:1)
  • AAA: use #045f81 as the text (7.1:1)
  • AA: or shift the background to #242424 (4.61:1)
Aaon black
6.23:1passpassfail
  • AAA: use #07a1da as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0696cb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#0696cb reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0696cb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0696cb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0696cb-9cb5c4-df4e6e-1f232d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md