Brand gradient

Tommy Hilfiger gradient

The gradient Tommy Hilfiger's published colour tokens imply, derived by a pure function of the palette: primary → secondary in OKLab (OKLCH shorter hue when the hues are more than 140° apart; a tonal ramp when they are within ΔE 0.15), then a hero background with an ink that passes AA at the worst point along the line, a button surface with hover and active states, and the variant contact sheet. Same inputs, same gradients, forever — which is what makes them citable; the same values are served as --brand-gradient in the brand's brand.css.

#212529 #b9252d #ffff00

Open in the maker Tommy Hilfiger colors →Full brand page →fashion

Source: tommy.com
Extracted: 2 September 2026
Version: 3

Tommy Hilfiger

white text · worst 6.24:1 · AA

white 6.24 AAblack 1.36 failsbanding medium

Hero and button

Hero background

Open in maker →

Chroma ×0.35 so it can carry text; ink white (inkFor at the midpoint). Passes AA for that ink at the worst point (5.88:1) without adjusting L.

white 5.88 AAblack 1.36 failsbanding medium

css

linear-gradient(135deg in oklab, #232526 0%, #885855 100%)

tailwind v4

bg-linear-to-br/oklab from-[#232526] to-[#885855]

Button / CTA

Open in maker →

ΔL 0.08 top→bottom in the primary's hue (a lit surface, not a rainbow); hover L +0.03, active L −0.03. White ink passes AA on the surface and both states (worst 12.16:1).

white 13.49 AAblack 1.23 failsbanding high

Get started

hover

active

label ink passes AA on all three

css

linear-gradient(180deg in oklch shorter hue, #2b2f33 0%, #181c1f 100%)

tailwind v4

bg-linear-to-b/oklch from-[#2b2f33] to-[#181c1f]

Variants

Tonal ramp

Open in maker →

white 7.66 AAblack 1.01 failsbanding high

css

linear-gradient(135deg in oklch shorter hue, #4f5458 0%, #212529 50%, #010203 100%)

tailwind v4

bg-linear-to-br/oklch from-[#4f5458] via-[#212529] to-[#010203]

Analogous

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Partner hue from the analogous rule at the source colour's lightness.

white 15.43 AAblack 1.36 failsbanding high

css

linear-gradient(135deg in oklab, #212529 0%, #212527 100%)

tailwind v4

bg-linear-to-br/oklab from-[#212529] to-[#212527]

Complementary

Open in maker →

Partner hue from the complementary rule at the source colour's lightness. ΔH 179° > 140° — interpolating in oklch (shorter hue) keeps the midpoint saturated.

white 15.38 AAblack 1.35 failsbanding high

css

linear-gradient(135deg in oklch shorter hue, #212529 0%, #272421 100%)

tailwind v4

bg-linear-to-br/oklch from-[#212529] to-[#272421]

Triadic

Open in maker →

Partner hue from the triadic rule at the source colour's lightness.

white 15.37 AAblack 1.35 failsbanding high

css

linear-gradient(135deg in oklab, #212529 0%, #2b2223 100%)

tailwind v4

bg-linear-to-br/oklab from-[#212529] to-[#2b2223]

Report — brand gradient

white ink: worst 6.24:1 at 100% (AA); black ink: worst 1.36:1 at 0% (fails AA) → use white text.
Banding medium: ~9px bands at 1440px — add grain 19 (≈2% soft-light noise) or shorten the ramp.

Export

The custom properties below are byte-identical to the gradient block in brand.css; the DTCG token is what tokens.json carries.

css custom properties · brand.css

:root {
  /* Brand gradient (derived) */
  /* worst-case contrast: white 6.24:1 AA, black 1.36:1 */
  --brand-gradient: linear-gradient(135deg in oklab, #212529 0%, #b9252d 100%);
  /* hero — worst-case contrast: white 5.88:1 AA, black 1.36:1; ink passes AA at the worst point */
  --brand-gradient-hero: linear-gradient(135deg in oklab, #232526 0%, #885855 100%);
  --brand-gradient-hero-ink: #ffffff;
  /* button — worst-case contrast: white 13.49:1 AA, black 1.23:1 */
  --brand-gradient-button: linear-gradient(180deg in oklch shorter hue, #2b2f33 0%, #181c1f 100%);
  --brand-gradient-button-hover: linear-gradient(180deg in oklch shorter hue, #32363b 0%, #1f2327 100%);
  --brand-gradient-button-active: linear-gradient(180deg in oklch shorter hue, #23272b 0%, #111518 100%);
  --brand-gradient-button-ink: #ffffff;
}

svg · brand gradient

<svg xmlns="http://www.w3.org/2000/svg" width="1440" height="600" viewBox="0 0 1440 600"><defs><linearGradient id="bs-gradient" gradientUnits="userSpaceOnUse" x1="210" y1="-210" x2="1230" y2="810"><stop offset="0%" stop-color="#212529"/><stop offset="7.14%" stop-color="#2c272a"/><stop offset="14.29%" stop-color="#37292b"/><stop offset="21.43%" stop-color="#422b2c"/><stop offset="28.57%" stop-color="#4c2c2d"/><stop offset="35.71%" stop-color="#572d2d"/><stop offset="42.86%" stop-color="#612e2e"/><stop offset="50%" stop-color="#6c2e2e"/><stop offset="57.14%" stop-color="#772e2f"/><stop offset="64.29%" stop-color="#812e2f"/><stop offset="71.43%" stop-color="#8c2e2f"/><stop offset="78.57%" stop-color="#972c2f"/><stop offset="85.71%" stop-color="#a22b2e"/><stop offset="92.86%" stop-color="#ae282e"/><stop offset="100%" stop-color="#b9252d"/></linearGradient></defs><rect width="1440" height="600" fill="url(#bs-gradient)"/></svg>

dtcg · tokens.json

{
  "gradient": {
    "brand": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.129,
              0.145,
              0.161
            ],
            "hex": "#212529"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.725,
              0.145,
              0.176
            ],
            "hex": "#b9252d"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklab, #212529 0%, #b9252d 100%)",
          "interpolation": "oklab",
          "angle": 135,
          "name": "brand",
          "contrast": {
            "white": {
              "ratio": 6.24,
              "at": 1,
              "passesAA": true,
              "passesAALarge": true
            },
            "black": {
              "ratio": 1.361,
              "at": 0,
              "passesAA": false,
              "passesAALarge": false
            },
            "suggestedInk": "#ffffff"
          }
        }
      },
      "$description": "The canonical brand gradient (--brand-gradient)."
    },
    "hero": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.137,
              0.145,
              0.149
            ],
            "hex": "#232526"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.533,
              0.345,
              0.333
            ],
            "hex": "#885855"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklab, #232526 0%, #885855 100%)",
          "interpolation": "oklab",
          "angle": 135,
          "name": "hero",
          "ink": "#ffffff",
          "contrast": {
            "white": {
              "ratio": 5.876,
              "at": 1,
              "passesAA": true,
              "passesAALarge": true
            },
            "black": {
              "ratio": 1.364,
              "at": 0,
              "passesAA": false,
              "passesAALarge": false
            },
            "suggestedInk": "#ffffff"
          }
        }
      },
      "$description": "Low-chroma hero background with a text-safe ink (--brand-gradient-hero)."
    },
    "button": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.169,
              0.184,
              0.2
            ],
            "hex": "#2b2f33"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.094,
              0.11,
              0.122
            ],
            "hex": "#181c1f"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(180deg in oklch shorter hue, #2b2f33 0%, #181c1f 100%)",
          "interpolation": "oklch",
          "hue": "shorter",
          "angle": 180,
          "name": "button",
          "ink": "#ffffff",
          "states": {
            "hover": "linear-gradient(180deg in oklch shorter hue, #32363b 0%, #1f2327 100%)",
            "active": "linear-gradient(180deg in oklch shorter hue, #23272b 0%, #111518 100%)"
          },
          "contrast": {
            "white": {
              "ratio": 13.486,
              "at": 0,
              "passesAA": true,
              "passesAALarge": true
            },
            "black": {
              "ratio": 1.225,
              "at": 0.9841,
              "passesAA": false,
              "passesAALarge": false
            },
            "suggestedInk": "#ffffff"
          }
        }
      },
      "$description": "Button / CTA surface with hover and active states (--brand-gradient-button)."
    }
  }
}

Colours

#212529 #b9252d #ffff00

mcpConnect your agent — Tommy Hilfiger's gradients on demand

live endpoint

Point any MCP client at the shared gradients endpoint and your agent gets the same engine as this page — make_gradient returns CSS with the interpolation space, Tailwind v4, SVG, a PNG URL, a DTCG token and the contrast report in one call; brand_gradients derives the whole contact sheet from a brand or a palette. Read-only, no key. Every gradient is a /gradients/new/… link: open it, refine, paste it back.

endpointhttps://mcp.brandsweets.com/gradients/mcp

claude mcp add --transport http brandsweets-gradients https://mcp.brandsweets.com/gradients/mcp

try this prompt

›brand_gradients for tommy-com — give me the hero CSS and the ink that passes AA, then a version in oklch

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Tommy Hilfiger and its marks belong to their owner. This page uses the name nominatively to describe gradients derived from the brand's published colour values; it does not reproduce logos or other brand assets, and it is not affiliated with or endorsed by Tommy Hilfiger. Owner of this brand? Request a correction or removal → Machine-readable: gradients.md