Brand gradient

Monzo gradient

The gradient Monzo's published colour tokens imply, derived by a pure function of the palette: primary → secondary in OKLab (OKLCH shorter hue when the hues are more than 140° apart; a tonal ramp when they are within ΔE 0.15), then a hero background with an ink that passes AA at the worst point along the line, a button surface with hover and active states, and the variant contact sheet. Same inputs, same gradients, forever — which is what makes them citable; the same values are served as --brand-gradient in the brand's brand.css.

Source
monzo.com
Extracted
Version
4
Verified from the live site at monzo.com on 2 September 2026 (version 4).
Monzo
white text · worst 3.26:1 · AA large
white 3.26 AA largeblack 1.33 failsbanding medium

Hero and button

Aa

Hero background

Open in maker →

Chroma ×0.35 so it can carry text; ink white (inkFor at the midpoint). L shifted −0.10 until the ink passes AA at the worst point (4.53:1).

white 4.53 AAblack 1.10 failsbanding medium
css
linear-gradient(135deg in oklab, #0a1018 0%, #a2675e 100%)
tailwind v4
bg-linear-to-br/oklab from-[#0a1018] to-[#a2675e]
Aa

Button / CTA

Open in maker →

ΔL 0.08 top→bottom in the primary's hue (a lit surface, not a rainbow); hover L +0.03, active L −0.03. White ink passes AA on the surface and both states (worst 12.35:1).

white 13.83 AAblack 1.20 failsbanding high
Get started
hover
active
label ink passes AA on all three
css
linear-gradient(180deg in oklch shorter hue, #1d2d47 0%, #0b1931 100%)
tailwind v4
bg-linear-to-b/oklch from-[#1d2d47] to-[#0b1931]

Variants

Aa
white 7.90 AAblack 1.01 failsbanding high
css
linear-gradient(135deg in oklch shorter hue, #41526e 0%, #14233c 50%, #00000f 100%)
tailwind v4
bg-linear-to-br/oklch from-[#41526e] via-[#14233c] to-[#00000f]
Aa

Partner hue from the analogous rule at the source colour's lightness.

white 15.51 AAblack 1.33 failsbanding high
css
linear-gradient(135deg in oklab, #14233c 0%, #16262d 100%)
tailwind v4
bg-linear-to-br/oklab from-[#14233c] to-[#16262d]
Aa

Complementary

Open in maker →

Partner hue from the complementary rule at the source colour's lightness. ΔH 179° > 140° — interpolating in oklch (shorter hue) keeps the midpoint saturated.

white 15.64 AAblack 1.31 failsbanding high
css
linear-gradient(135deg in oklch shorter hue, #14233c 0%, #2a2215 100%)
tailwind v4
bg-linear-to-br/oklch from-[#14233c] to-[#2a2215]
Aa

Partner hue from the triadic rule at the source colour's lightness.

white 15.66 AAblack 1.31 failsbanding high
css
linear-gradient(135deg in oklab, #14233c 0%, #381819 100%)
tailwind v4
bg-linear-to-br/oklab from-[#14233c] to-[#381819]

Report — brand gradient

  • white ink: worst 3.26:1 at 100% (AA-large only); black ink: worst 1.33:1 at 0% (fails AA) → use white text.
  • Body text fails AA everywhere on this gradient; large text (≥24px / 19px bold) is fine. Add a scrim or lower the chroma for body copy.
  • Banding medium: ~6px bands at 1440px — add grain 11 (≈1% soft-light noise) or shorten the ramp.

Export

The custom properties below are byte-identical to the gradient block in brand.css; the DTCG token is what tokens.json carries.

css custom properties · brand.css
:root {
  /* Brand gradient (derived) */
  /* worst-case contrast: white 3.26:1 AA-large, black 1.33:1 */
  --brand-gradient: linear-gradient(135deg in oklab, #14233c 0%, #ff4f40 100%);
  /* hero — worst-case contrast: white 4.53:1 AA, black 1.10:1; ink passes AA at the worst point */
  --brand-gradient-hero: linear-gradient(135deg in oklab, #0a1018 0%, #a2675e 100%);
  --brand-gradient-hero-ink: #ffffff;
  /* button — worst-case contrast: white 13.83:1 AA, black 1.20:1 */
  --brand-gradient-button: linear-gradient(180deg in oklch shorter hue, #1d2d47 0%, #0b1931 100%);
  --brand-gradient-button-hover: linear-gradient(180deg in oklch shorter hue, #25354f 0%, #122139 100%);
  --brand-gradient-button-active: linear-gradient(180deg in oklch shorter hue, #16253f 0%, #05122a 100%);
  --brand-gradient-button-ink: #ffffff;
}
svg · brand gradient
<svg xmlns="http://www.w3.org/2000/svg" width="1440" height="600" viewBox="0 0 1440 600"><defs><linearGradient id="bs-gradient" gradientUnits="userSpaceOnUse" x1="210" y1="-210" x2="1230" y2="810"><stop offset="0%" stop-color="#14233c"/><stop offset="7.14%" stop-color="#25293e"/><stop offset="14.29%" stop-color="#362e40"/><stop offset="21.43%" stop-color="#453242"/><stop offset="28.57%" stop-color="#553744"/><stop offset="35.71%" stop-color="#653b45"/><stop offset="42.86%" stop-color="#753e46"/><stop offset="50%" stop-color="#864247"/><stop offset="57.14%" stop-color="#964447"/><stop offset="64.29%" stop-color="#a74747"/><stop offset="71.43%" stop-color="#b84947"/><stop offset="78.57%" stop-color="#ca4b46"/><stop offset="85.71%" stop-color="#db4d45"/><stop offset="92.86%" stop-color="#ed4e43"/><stop offset="100%" stop-color="#ff4f40"/></linearGradient></defs><rect width="1440" height="600" fill="url(#bs-gradient)"/></svg>
dtcg · tokens.json
{
  "gradient": {
    "brand": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.078,
              0.137,
              0.235
            ],
            "hex": "#14233c"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              1,
              0.31,
              0.251
            ],
            "hex": "#ff4f40"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklab, #14233c 0%, #ff4f40 100%)",
          "interpolation": "oklab",
          "angle": 135,
          "name": "brand",
          "contrast": {
            "white": {
              "ratio": 3.259,
              "at": 1,
              "passesAA": false,
              "passesAALarge": true
            },
            "black": {
              "ratio": 1.335,
              "at": 0,
              "passesAA": false,
              "passesAALarge": false
            },
            "suggestedInk": "#ffffff"
          }
        }
      },
      "$description": "The canonical brand gradient (--brand-gradient)."
    },
    "hero": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.039,
              0.063,
              0.094
            ],
            "hex": "#0a1018"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.635,
              0.404,
              0.369
            ],
            "hex": "#a2675e"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklab, #0a1018 0%, #a2675e 100%)",
          "interpolation": "oklab",
          "angle": 135,
          "name": "hero",
          "ink": "#ffffff",
          "contrast": {
            "white": {
              "ratio": 4.528,
              "at": 1,
              "passesAA": true,
              "passesAALarge": true
            },
            "black": {
              "ratio": 1.1,
              "at": 0,
              "passesAA": false,
              "passesAALarge": false
            },
            "suggestedInk": "#ffffff"
          }
        }
      },
      "$description": "Low-chroma hero background with a text-safe ink (--brand-gradient-hero)."
    },
    "button": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.114,
              0.176,
              0.278
            ],
            "hex": "#1d2d47"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.043,
              0.098,
              0.192
            ],
            "hex": "#0b1931"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(180deg in oklch shorter hue, #1d2d47 0%, #0b1931 100%)",
          "interpolation": "oklch",
          "hue": "shorter",
          "angle": 180,
          "name": "button",
          "ink": "#ffffff",
          "states": {
            "hover": "linear-gradient(180deg in oklch shorter hue, #25354f 0%, #122139 100%)",
            "active": "linear-gradient(180deg in oklch shorter hue, #16253f 0%, #05122a 100%)"
          },
          "contrast": {
            "white": {
              "ratio": 13.829,
              "at": 0,
              "passesAA": true,
              "passesAALarge": true
            },
            "black": {
              "ratio": 1.198,
              "at": 0.9841,
              "passesAA": false,
              "passesAALarge": false
            },
            "suggestedInk": "#ffffff"
          }
        }
      },
      "$description": "Button / CTA surface with hover and active states (--brand-gradient-button)."
    }
  }
}

Colours

mcpConnect your agent — Monzo's gradients on demand
live endpoint

Point any MCP client at the shared gradients endpoint and your agent gets the same engine as this page — make_gradient returns CSS with the interpolation space, Tailwind v4, SVG, a PNG URL, a DTCG token and the contrast report in one call; brand_gradients derives the whole contact sheet from a brand or a palette. Read-only, no key. Every gradient is a /gradients/new/… link: open it, refine, paste it back.

endpointhttps://mcp.brandsweets.com/gradients/mcp
claude mcp add --transport http brandsweets-gradients https://mcp.brandsweets.com/gradients/mcp
try this prompt

brand_gradients for monzo-com — give me the hero CSS and the ink that passes AA, then a version in oklch

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Monzo and its marks belong to their owner. This page uses the name nominatively to describe gradients derived from the brand's published colour values; it does not reproduce logos or other brand assets, and it is not affiliated with or endorsed by Monzo. Owner of this brand? Request a correction or removal → Machine-readable: gradients.md