Brand gradient

Monster Energy gradient

The gradient Monster Energy's published colour tokens imply, derived by a pure function of the palette: primary → secondary in OKLab (OKLCH shorter hue when the hues are more than 140° apart; a tonal ramp when they are within ΔE 0.15), then a hero background with an ink that passes AA at the worst point along the line, a button surface with hover and active states, and the variant contact sheet. Same inputs, same gradients, forever — which is what makes them citable; the same values are served as --brand-gradient in the brand's brand.css.

#95d600 #e1c38d #6bd41a

Open in the maker Monster Energy colors →Full brand page →food-bev

Source: monsterenergy.com
Extracted: 2 September 2026
Version: 4

Monster Energy

black text · worst 11.86:1 · AA

white 1.69 failsblack 11.86 AAbanding high

Hero and button

Hero background

Open in maker →

Chroma ×0.35 so it can carry text; ink black (inkFor at the midpoint). Passes AA for that ink at the worst point (11.54:1) without adjusting L.

white 1.69 failsblack 11.54 AAbanding high

css

linear-gradient(135deg in oklab, #b0c895 0%, #d0c6b4 100%)

tailwind v4

bg-linear-to-br/oklab from-[#b0c895] to-[#d0c6b4]

Button / CTA

Open in maker →

ΔL 0.08 top→bottom in the primary's hue (a lit surface, not a rainbow); hover L +0.03, active L −0.03. Black ink passes AA on the surface and both states (worst 9.37:1).

white 1.55 failsblack 10.42 AAbanding high

Get started

hover

active

label ink passes AA on all three

css

linear-gradient(180deg in oklch shorter hue, #a1e328 0%, #89c900 100%)

tailwind v4

bg-linear-to-b/oklch from-[#a1e328] to-[#89c900]

Variants

Tonal ramp

Open in maker →

white 1.09 failsblack 6.16 AAbanding high

css

linear-gradient(135deg in oklch shorter hue, #e4ffbc 0%, #95d600 50%, #649a00 100%)

tailwind v4

bg-linear-to-br/oklch from-[#e4ffbc] via-[#95d600] to-[#649a00]

Analogous

Open in maker →

Partner hue from the analogous rule at the source colour's lightness.

white 1.76 failsblack 11.32 AAbanding high

css

linear-gradient(135deg in oklab, #95d600 0%, #dabe00 100%)

tailwind v4

bg-linear-to-br/oklab from-[#95d600] to-[#dabe00]

Complementary

Open in maker →

Partner hue from the complementary rule at the source colour's lightness. ΔH 180° > 140° — interpolating in oklch (shorter hue) keeps the midpoint saturated.

white 1.76 failsblack 10.05 AAbanding medium

css

linear-gradient(135deg in oklch shorter hue, #95d600 0%, #d6a6ff 100%)

tailwind v4

bg-linear-to-br/oklch from-[#95d600] to-[#d6a6ff]

Triadic

Open in maker →

Partner hue from the triadic rule at the source colour's lightness.

white 1.76 failsblack 11.35 AAbanding medium

css

linear-gradient(135deg in oklab, #95d600 0%, #87c4ff 100%)

tailwind v4

bg-linear-to-br/oklab from-[#95d600] to-[#87c4ff]

Report — brand gradient

white ink: worst 1.69:1 at 98% (fails AA); black ink: worst 11.86:1 at 3% (AA) → use black text.
Banding high: ~10px bands at 1440px — add grain 21 (≈2% soft-light noise) or shorten the ramp.

Export

The custom properties below are byte-identical to the gradient block in brand.css; the DTCG token is what tokens.json carries.

css custom properties · brand.css

:root {
  /* Brand gradient (derived) */
  /* worst-case contrast: white 1.69:1, black 11.86:1 AA */
  --brand-gradient: linear-gradient(135deg in oklab, #95d600 0%, #e1c38d 100%);
  /* hero — worst-case contrast: white 1.69:1, black 11.54:1 AA; ink passes AA at the worst point */
  --brand-gradient-hero: linear-gradient(135deg in oklab, #b0c895 0%, #d0c6b4 100%);
  --brand-gradient-hero-ink: #000000;
  /* button — worst-case contrast: white 1.55:1, black 10.42:1 AA */
  --brand-gradient-button: linear-gradient(180deg in oklch shorter hue, #a1e328 0%, #89c900 100%);
  --brand-gradient-button-hover: linear-gradient(180deg in oklch shorter hue, #abed38 0%, #92d300 100%);
  --brand-gradient-button-active: linear-gradient(180deg in oklch shorter hue, #98d90f 0%, #80bf00 100%);
  --brand-gradient-button-ink: #000000;
}

svg · brand gradient

<svg xmlns="http://www.w3.org/2000/svg" width="1440" height="600" viewBox="0 0 1440 600"><defs><linearGradient id="bs-gradient" gradientUnits="userSpaceOnUse" x1="210" y1="-210" x2="1230" y2="810"><stop offset="0%" stop-color="#95d600"/><stop offset="7.14%" stop-color="#9bd521"/><stop offset="14.29%" stop-color="#a2d432"/><stop offset="21.43%" stop-color="#a8d33e"/><stop offset="28.57%" stop-color="#add148"/><stop offset="35.71%" stop-color="#b3d051"/><stop offset="42.86%" stop-color="#b9cf59"/><stop offset="50%" stop-color="#bece61"/><stop offset="57.14%" stop-color="#c3cc68"/><stop offset="64.29%" stop-color="#c8cb6f"/><stop offset="71.43%" stop-color="#cdc975"/><stop offset="78.57%" stop-color="#d2c87b"/><stop offset="85.71%" stop-color="#d7c681"/><stop offset="92.86%" stop-color="#dcc587"/><stop offset="100%" stop-color="#e1c38d"/></linearGradient></defs><rect width="1440" height="600" fill="url(#bs-gradient)"/></svg>

dtcg · tokens.json

{
  "gradient": {
    "brand": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.584,
              0.839,
              0
            ],
            "hex": "#95d600"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.882,
              0.765,
              0.553
            ],
            "hex": "#e1c38d"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklab, #95d600 0%, #e1c38d 100%)",
          "interpolation": "oklab",
          "angle": 135,
          "name": "brand",
          "contrast": {
            "white": {
              "ratio": 1.688,
              "at": 0.979,
              "passesAA": false,
              "passesAALarge": false
            },
            "black": {
              "ratio": 11.863,
              "at": 0.0339,
              "passesAA": true,
              "passesAALarge": true
            },
            "suggestedInk": "#000000"
          }
        }
      },
      "$description": "The canonical brand gradient (--brand-gradient)."
    },
    "hero": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.69,
              0.784,
              0.584
            ],
            "hex": "#b0c895"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.816,
              0.776,
              0.706
            ],
            "hex": "#d0c6b4"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklab, #b0c895 0%, #d0c6b4 100%)",
          "interpolation": "oklab",
          "angle": 135,
          "name": "hero",
          "ink": "#000000",
          "contrast": {
            "white": {
              "ratio": 1.691,
              "at": 0.9841,
              "passesAA": false,
              "passesAALarge": false
            },
            "black": {
              "ratio": 11.542,
              "at": 0,
              "passesAA": true,
              "passesAALarge": true
            },
            "suggestedInk": "#000000"
          }
        }
      },
      "$description": "Low-chroma hero background with a text-safe ink (--brand-gradient-hero)."
    },
    "button": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.631,
              0.89,
              0.157
            ],
            "hex": "#a1e328"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.537,
              0.788,
              0
            ],
            "hex": "#89c900"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(180deg in oklch shorter hue, #a1e328 0%, #89c900 100%)",
          "interpolation": "oklch",
          "hue": "shorter",
          "angle": 180,
          "name": "button",
          "ink": "#000000",
          "states": {
            "hover": "linear-gradient(180deg in oklch shorter hue, #abed38 0%, #92d300 100%)",
            "active": "linear-gradient(180deg in oklch shorter hue, #98d90f 0%, #80bf00 100%)"
          },
          "contrast": {
            "white": {
              "ratio": 1.552,
              "at": 0,
              "passesAA": false,
              "passesAALarge": false
            },
            "black": {
              "ratio": 10.418,
              "at": 1,
              "passesAA": true,
              "passesAALarge": true
            },
            "suggestedInk": "#000000"
          }
        }
      },
      "$description": "Button / CTA surface with hover and active states (--brand-gradient-button)."
    }
  }
}

Colours

#95d600 #e1c38d #6bd41a

mcpConnect your agent — Monster Energy's gradients on demand

live endpoint

Point any MCP client at the shared gradients endpoint and your agent gets the same engine as this page — make_gradient returns CSS with the interpolation space, Tailwind v4, SVG, a PNG URL, a DTCG token and the contrast report in one call; brand_gradients derives the whole contact sheet from a brand or a palette. Read-only, no key. Every gradient is a /gradients/new/… link: open it, refine, paste it back.

endpointhttps://mcp.brandsweets.com/gradients/mcp

claude mcp add --transport http brandsweets-gradients https://mcp.brandsweets.com/gradients/mcp

try this prompt

›brand_gradients for monsterenergy-com — give me the hero CSS and the ink that passes AA, then a version in oklch

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Monster Energy and its marks belong to their owner. This page uses the name nominatively to describe gradients derived from the brand's published colour values; it does not reproduce logos or other brand assets, and it is not affiliated with or endorsed by Monster Energy. Owner of this brand? Request a correction or removal → Machine-readable: gradients.md