Brand gradient

Gumroad gradient

The gradient Gumroad's published colour tokens imply, derived by a pure function of the palette: primary → secondary in OKLab (OKLCH shorter hue when the hues are more than 140° apart; a tonal ramp when they are within ΔE 0.15), then a hero background with an ink that passes AA at the worst point along the line, a button surface with hover and active states, and the variant contact sheet. Same inputs, same gradients, forever — which is what makes them citable; the same values are served as --brand-gradient in the brand's brand.css.

#fc94ec #f1f333 #ffc900

Open in the maker Gumroad colors →Full brand page →

Source: gumroad.com
Extracted: 2 September 2026
Version: 6

Gumroad

black text · worst 10.59:1 · AA

white 1.19 failsblack 10.59 AAbanding medium

Hero and button

Hero background

Open in maker →

Chroma ×0.35 so it can carry text; ink black (inkFor at the midpoint). Passes AA for that ink at the worst point (11.13:1) without adjusting L.

white 1.20 failsblack 11.13 AAbanding high

css

linear-gradient(135deg in oklab, #d6b2cf 0%, #ebeeba 100%)

tailwind v4

bg-linear-to-br/oklab from-[#d6b2cf] to-[#ebeeba]

Button / CTA

Open in maker →

ΔL 0.08 top→bottom in the primary's hue (a lit surface, not a rainbow); hover L +0.03, active L −0.03. Black ink passes AA on the surface and both states (worst 8.24:1).

white 1.79 failsblack 9.17 AAbanding high

Get started

hover

active

label ink passes AA on all three

css

linear-gradient(180deg in oklch shorter hue, #ffa1f9 0%, #ee87df 100%)

tailwind v4

bg-linear-to-b/oklch from-[#ffa1f9] to-[#ee87df]

Variants

Tonal ramp

Open in maker →

white 1.11 failsblack 5.38 AAbanding high

css

linear-gradient(135deg in oklch shorter hue, #ffeeff 0%, #fc94ec 50%, #bf5cb1 100%)

tailwind v4

bg-linear-to-br/oklch from-[#ffeeff] via-[#fc94ec] to-[#bf5cb1]

Analogous

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Partner hue from the analogous rule at the source colour's lightness.

white 1.91 failsblack 10.55 AAbanding high

css

linear-gradient(135deg in oklab, #fc94ec 0%, #cdadfc 100%)

tailwind v4

bg-linear-to-br/oklab from-[#fc94ec] to-[#cdadfc]

Complementary

Open in maker →

Partner hue from the complementary rule at the source colour's lightness. ΔH 180° > 140° — interpolating in oklch (shorter hue) keeps the midpoint saturated.

white 1.70 failsblack 10.08 AAbanding medium

css

linear-gradient(135deg in oklch shorter hue, #fc94ec 0%, #2de27e 100%)

tailwind v4

bg-linear-to-br/oklch from-[#fc94ec] to-[#2de27e]

Triadic

Open in maker →

Partner hue from the triadic rule at the source colour's lightness.

white 1.84 failsblack 10.57 AAbanding medium

css

linear-gradient(135deg in oklab, #fc94ec 0%, #e2bb26 100%)

tailwind v4

bg-linear-to-br/oklab from-[#fc94ec] to-[#e2bb26]

Report — brand gradient

white ink: worst 1.19:1 at 100% (fails AA); black ink: worst 10.59:1 at 0% (AA) → use black text.
Banding medium: ~8px bands at 1440px — add grain 15 (≈2% soft-light noise) or shorten the ramp.

Export

The custom properties below are byte-identical to the gradient block in brand.css; the DTCG token is what tokens.json carries.

css custom properties · brand.css

:root {
  /* Brand gradient (derived) */
  /* worst-case contrast: white 1.19:1, black 10.59:1 AA */
  --brand-gradient: linear-gradient(135deg in oklab, #fc94ec 0%, #f1f333 100%);
  /* hero — worst-case contrast: white 1.20:1, black 11.13:1 AA; ink passes AA at the worst point */
  --brand-gradient-hero: linear-gradient(135deg in oklab, #d6b2cf 0%, #ebeeba 100%);
  --brand-gradient-hero-ink: #000000;
  /* button — worst-case contrast: white 1.79:1, black 9.17:1 AA */
  --brand-gradient-button: linear-gradient(180deg in oklch shorter hue, #ffa1f9 0%, #ee87df 100%);
  --brand-gradient-button-hover: linear-gradient(180deg in oklch shorter hue, #ffb2fd 0%, #f991e9 100%);
  --brand-gradient-button-active: linear-gradient(180deg in oklch shorter hue, #ff97ef 0%, #e47ed5 100%);
  --brand-gradient-button-ink: #000000;
}

svg · brand gradient

<svg xmlns="http://www.w3.org/2000/svg" width="1440" height="600" viewBox="0 0 1440 600"><defs><linearGradient id="bs-gradient" gradientUnits="userSpaceOnUse" x1="210" y1="-210" x2="1230" y2="810"><stop offset="0%" stop-color="#fc94ec"/><stop offset="7.14%" stop-color="#fb9de4"/><stop offset="14.29%" stop-color="#fba5db"/><stop offset="21.43%" stop-color="#faacd3"/><stop offset="28.57%" stop-color="#fab4ca"/><stop offset="35.71%" stop-color="#f9bbc0"/><stop offset="42.86%" stop-color="#f8c2b6"/><stop offset="50%" stop-color="#f7c8ac"/><stop offset="57.14%" stop-color="#f7cfa0"/><stop offset="64.29%" stop-color="#f6d594"/><stop offset="71.43%" stop-color="#f5db87"/><stop offset="78.57%" stop-color="#f4e278"/><stop offset="85.71%" stop-color="#f3e767"/><stop offset="92.86%" stop-color="#f2ed52"/><stop offset="100%" stop-color="#f1f333"/></linearGradient></defs><rect width="1440" height="600" fill="url(#bs-gradient)"/></svg>

dtcg · tokens.json

{
  "gradient": {
    "brand": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.988,
              0.58,
              0.925
            ],
            "hex": "#fc94ec"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.945,
              0.953,
              0.2
            ],
            "hex": "#f1f333"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklab, #fc94ec 0%, #f1f333 100%)",
          "interpolation": "oklab",
          "angle": 135,
          "name": "brand",
          "contrast": {
            "white": {
              "ratio": 1.192,
              "at": 0.9956,
              "passesAA": false,
              "passesAALarge": false
            },
            "black": {
              "ratio": 10.586,
              "at": 0,
              "passesAA": true,
              "passesAALarge": true
            },
            "suggestedInk": "#000000"
          }
        }
      },
      "$description": "The canonical brand gradient (--brand-gradient)."
    },
    "hero": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.839,
              0.698,
              0.812
            ],
            "hex": "#d6b2cf"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.922,
              0.933,
              0.729
            ],
            "hex": "#ebeeba"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklab, #d6b2cf 0%, #ebeeba 100%)",
          "interpolation": "oklab",
          "angle": 135,
          "name": "hero",
          "ink": "#000000",
          "contrast": {
            "white": {
              "ratio": 1.202,
              "at": 1,
              "passesAA": false,
              "passesAALarge": false
            },
            "black": {
              "ratio": 11.128,
              "at": 0,
              "passesAA": true,
              "passesAALarge": true
            },
            "suggestedInk": "#000000"
          }
        }
      },
      "$description": "Low-chroma hero background with a text-safe ink (--brand-gradient-hero)."
    },
    "button": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              1,
              0.631,
              0.976
            ],
            "hex": "#ffa1f9"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.933,
              0.529,
              0.875
            ],
            "hex": "#ee87df"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(180deg in oklch shorter hue, #ffa1f9 0%, #ee87df 100%)",
          "interpolation": "oklch",
          "hue": "shorter",
          "angle": 180,
          "name": "button",
          "ink": "#000000",
          "states": {
            "hover": "linear-gradient(180deg in oklch shorter hue, #ffb2fd 0%, #f991e9 100%)",
            "active": "linear-gradient(180deg in oklch shorter hue, #ff97ef 0%, #e47ed5 100%)"
          },
          "contrast": {
            "white": {
              "ratio": 1.792,
              "at": 0,
              "passesAA": false,
              "passesAALarge": false
            },
            "black": {
              "ratio": 9.167,
              "at": 0.9841,
              "passesAA": true,
              "passesAALarge": true
            },
            "suggestedInk": "#000000"
          }
        }
      },
      "$description": "Button / CTA surface with hover and active states (--brand-gradient-button)."
    }
  }
}

Colours

#fc94ec #f1f333 #ffc900

mcpConnect your agent — Gumroad's gradients on demand

live endpoint

Point any MCP client at the shared gradients endpoint and your agent gets the same engine as this page — make_gradient returns CSS with the interpolation space, Tailwind v4, SVG, a PNG URL, a DTCG token and the contrast report in one call; brand_gradients derives the whole contact sheet from a brand or a palette. Read-only, no key. Every gradient is a /gradients/new/… link: open it, refine, paste it back.

endpointhttps://mcp.brandsweets.com/gradients/mcp

claude mcp add --transport http brandsweets-gradients https://mcp.brandsweets.com/gradients/mcp

try this prompt

›brand_gradients for gumroad-com — give me the hero CSS and the ink that passes AA, then a version in oklch

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Gumroad and its marks belong to their owner. This page uses the name nominatively to describe gradients derived from the brand's published colour values; it does not reproduce logos or other brand assets, and it is not affiliated with or endorsed by Gumroad. Owner of this brand? Request a correction or removal → Machine-readable: gradients.md