Brand gradient

Fivetran blue gradient

The gradient Fivetran blue's published colour tokens imply, derived by a pure function of the palette: primary → secondary in OKLab (OKLCH shorter hue when the hues are more than 140° apart; a tonal ramp when they are within ΔE 0.15), then a hero background with an ink that passes AA at the worst point along the line, a button surface with hover and active states, and the variant contact sheet. Same inputs, same gradients, forever — which is what makes them citable; the same values are served as --brand-gradient in the brand's brand.css.

Extracted
Version
3
Verified from the live site at fivetran.com on 2 September 2026 (version 3).
Fivetran blue
white text · worst 2.31:1 · fails
white 2.31 failsblack 2.04 failsbanding high

Hero and button

Aa

Hero background

Open in maker →

Chroma ×0.35 so it can carry text; ink white (inkFor at the midpoint). L shifted −0.18 until the ink passes AA at the worst point (4.59:1).

white 4.59 AAblack 1.13 failsbanding high
css
linear-gradient(135deg in oklch shorter hue, #657694 0%, #2b416b 50%, #090e35 100%)
tailwind v4
bg-linear-to-br/oklch from-[#657694] via-[#2b416b] to-[#090e35]
Aa

Button / CTA

Open in maker →

ΔL 0.08 top→bottom in the primary's hue (a lit surface, not a rainbow); hover L +0.03, active L −0.03. L shifted −0.07 so white ink passes AA on the surface and both states (worst 4.66:1).

white 5.31 AAblack 2.77 failsbanding high
Get started
hover
active
label ink passes AA on all three
css
linear-gradient(180deg in oklch shorter hue, #2c62e2 0%, #1548c6 100%)
tailwind v4
bg-linear-to-b/oklch from-[#2c62e2] to-[#1548c6]

Variants

Aa
white 2.31 failsblack 2.04 failsbanding high
css
linear-gradient(135deg in oklch shorter hue, #7babff 0%, #346cec 50%, #0130ae 100%)
tailwind v4
bg-linear-to-br/oklch from-[#7babff] via-[#346cec] to-[#0130ae]
Aa

Partner hue from the analogous rule at the source colour's lightness.

white 4.39 AA largeblack 4.49 AA largebanding high
css
linear-gradient(135deg in oklab, #346cec 0%, #2b80a9 100%)
tailwind v4
bg-linear-to-br/oklab from-[#346cec] to-[#2b80a9]
Aa

Complementary

Open in maker →

Partner hue from the complementary rule at the source colour's lightness. ΔH 180° > 140° — interpolating in oklch (shorter hue) keeps the midpoint saturated.

white 4.05 AA largeblack 4.49 AA largebanding medium
css
linear-gradient(135deg in oklch shorter hue, #346cec 0%, #937126 100%)
tailwind v4
bg-linear-to-br/oklch from-[#346cec] to-[#937126]
Aa

Partner hue from the triadic rule at the source colour's lightness.

white 4.63 AAblack 4.23 AA largebanding high
css
linear-gradient(135deg in oklab, #346cec 0%, #d2313a 100%)
tailwind v4
bg-linear-to-br/oklab from-[#346cec] to-[#d2313a]

Report — brand gradient

  • white ink: worst 2.31:1 at 0% (fails AA); black ink: worst 2.04:1 at 100% (fails AA) → use white text.
  • Neither ink passes AA at the worst point — treat as decorative or add a scrim (rgba(0,0,0,.35) typically lifts white ink past 4:1).
  • Banding high: ~12px bands at 1440px — add grain 24 (≈2% soft-light noise) or shorten the ramp.

Export

The custom properties below are byte-identical to the gradient block in brand.css; the DTCG token is what tokens.json carries.

css custom properties · brand.css
:root {
  /* Brand gradient (derived) */
  /* worst-case contrast: white 2.31:1, black 2.04:1 */
  --brand-gradient: linear-gradient(135deg in oklch shorter hue, #7babff 0%, #346cec 50%, #0130ae 100%);
  /* hero — worst-case contrast: white 4.59:1 AA, black 1.13:1; ink passes AA at the worst point */
  --brand-gradient-hero: linear-gradient(135deg in oklch shorter hue, #657694 0%, #2b416b 50%, #090e35 100%);
  --brand-gradient-hero-ink: #ffffff;
  /* button — worst-case contrast: white 5.31:1 AA, black 2.77:1 */
  --brand-gradient-button: linear-gradient(180deg in oklch shorter hue, #2c62e2 0%, #1548c6 100%);
  --brand-gradient-button-hover: linear-gradient(180deg in oklch shorter hue, #346cec 0%, #1d52d0 100%);
  --brand-gradient-button-active: linear-gradient(180deg in oklch shorter hue, #2359d7 0%, #0c3ebc 100%);
  --brand-gradient-button-ink: #ffffff;
}
svg · brand gradient
<svg xmlns="http://www.w3.org/2000/svg" width="1440" height="600" viewBox="0 0 1440 600"><defs><linearGradient id="bs-gradient" gradientUnits="userSpaceOnUse" x1="210" y1="-210" x2="1230" y2="810"><stop offset="0%" stop-color="#7babff"/><stop offset="3.57%" stop-color="#76a7fe"/><stop offset="7.14%" stop-color="#70a2fd"/><stop offset="10.71%" stop-color="#6b9efb"/><stop offset="14.29%" stop-color="#669afa"/><stop offset="17.86%" stop-color="#6195f9"/><stop offset="21.43%" stop-color="#5b91f7"/><stop offset="25%" stop-color="#568df6"/><stop offset="28.57%" stop-color="#5188f5"/><stop offset="32.14%" stop-color="#4c84f3"/><stop offset="35.71%" stop-color="#477ff2"/><stop offset="39.29%" stop-color="#427af0"/><stop offset="42.86%" stop-color="#3d76ef"/><stop offset="46.43%" stop-color="#3971ed"/><stop offset="50%" stop-color="#346cec"/><stop offset="53.57%" stop-color="#3068e8"/><stop offset="57.14%" stop-color="#2d64e3"/><stop offset="60.71%" stop-color="#295fdf"/><stop offset="64.29%" stop-color="#255bda"/><stop offset="67.86%" stop-color="#2257d6"/><stop offset="71.43%" stop-color="#1e53d1"/><stop offset="75%" stop-color="#1a4fcd"/><stop offset="78.57%" stop-color="#174ac8"/><stop offset="82.14%" stop-color="#1346c4"/><stop offset="85.71%" stop-color="#0f42bf"/><stop offset="89.29%" stop-color="#0b3ebb"/><stop offset="92.86%" stop-color="#0739b7"/><stop offset="96.43%" stop-color="#0435b2"/><stop offset="100%" stop-color="#0130ae"/></linearGradient></defs><rect width="1440" height="600" fill="url(#bs-gradient)"/></svg>
dtcg · tokens.json
{
  "gradient": {
    "brand": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.482,
              0.671,
              1
            ],
            "hex": "#7babff"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.204,
              0.424,
              0.925
            ],
            "hex": "#346cec"
          },
          "position": 0.5
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.004,
              0.188,
              0.682
            ],
            "hex": "#0130ae"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklch shorter hue, #7babff 0%, #346cec 50%, #0130ae 100%)",
          "interpolation": "oklch",
          "hue": "shorter",
          "angle": 135,
          "name": "brand",
          "contrast": {
            "white": {
              "ratio": 2.305,
              "at": 0,
              "passesAA": false,
              "passesAALarge": false
            },
            "black": {
              "ratio": 2.035,
              "at": 1,
              "passesAA": false,
              "passesAALarge": false
            },
            "suggestedInk": "#ffffff"
          }
        }
      },
      "$description": "The canonical brand gradient (--brand-gradient)."
    },
    "hero": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.396,
              0.463,
              0.58
            ],
            "hex": "#657694"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.169,
              0.255,
              0.42
            ],
            "hex": "#2b416b"
          },
          "position": 0.5
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.035,
              0.055,
              0.208
            ],
            "hex": "#090e35"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(135deg in oklch shorter hue, #657694 0%, #2b416b 50%, #090e35 100%)",
          "interpolation": "oklch",
          "hue": "shorter",
          "angle": 135,
          "name": "hero",
          "ink": "#ffffff",
          "contrast": {
            "white": {
              "ratio": 4.593,
              "at": 0,
              "passesAA": true,
              "passesAALarge": true
            },
            "black": {
              "ratio": 1.126,
              "at": 1,
              "passesAA": false,
              "passesAALarge": false
            },
            "suggestedInk": "#ffffff"
          }
        }
      },
      "$description": "Low-chroma hero background with a text-safe ink (--brand-gradient-hero)."
    },
    "button": {
      "$type": "gradient",
      "$value": [
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.173,
              0.384,
              0.886
            ],
            "hex": "#2c62e2"
          },
          "position": 0
        },
        {
          "color": {
            "colorSpace": "srgb",
            "components": [
              0.082,
              0.282,
              0.776
            ],
            "hex": "#1548c6"
          },
          "position": 1
        }
      ],
      "$extensions": {
        "com.brandsweets": {
          "kind": "linear",
          "css": "linear-gradient(180deg in oklch shorter hue, #2c62e2 0%, #1548c6 100%)",
          "interpolation": "oklch",
          "hue": "shorter",
          "angle": 180,
          "name": "button",
          "ink": "#ffffff",
          "states": {
            "hover": "linear-gradient(180deg in oklch shorter hue, #346cec 0%, #1d52d0 100%)",
            "active": "linear-gradient(180deg in oklch shorter hue, #2359d7 0%, #0c3ebc 100%)"
          },
          "contrast": {
            "white": {
              "ratio": 5.313,
              "at": 0,
              "passesAA": true,
              "passesAALarge": true
            },
            "black": {
              "ratio": 2.774,
              "at": 0.9841,
              "passesAA": false,
              "passesAALarge": false
            },
            "suggestedInk": "#ffffff"
          }
        }
      },
      "$description": "Button / CTA surface with hover and active states (--brand-gradient-button)."
    }
  }
}

Colours

mcpConnect your agent — Fivetran blue's gradients on demand
live endpoint

Point any MCP client at the shared gradients endpoint and your agent gets the same engine as this page — make_gradient returns CSS with the interpolation space, Tailwind v4, SVG, a PNG URL, a DTCG token and the contrast report in one call; brand_gradients derives the whole contact sheet from a brand or a palette. Read-only, no key. Every gradient is a /gradients/new/… link: open it, refine, paste it back.

endpointhttps://mcp.brandsweets.com/gradients/mcp
claude mcp add --transport http brandsweets-gradients https://mcp.brandsweets.com/gradients/mcp
try this prompt

brand_gradients for fivetran-com — give me the hero CSS and the ink that passes AA, then a version in oklch

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Fivetran blue and its marks belong to their owner. This page uses the name nominatively to describe gradients derived from the brand's published colour values; it does not reproduce logos or other brand assets, and it is not affiliated with or endorsed by Fivetran blue. Owner of this brand? Request a correction or removal → Machine-readable: gradients.md