Color

#ff70d4

#ff70d4
hex#ff70d4
rgbrgb(255, 112, 212)
hslhsl(318, 100%, 72%)
oklchoklch(0.749 0.205 340.7)
Closest name: Illicit Pink (#ff5ccd)Relative luminance 0.376

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#70ff9b

#e270ff · #ff708d

#d4ff70 · #70d4ff

Split-complementary

Open in tool →

#8dff70 · #70ffe2

#ffe270 · #70ff9b · #708dff

Contrast

#ff70d4 as textRatioAAAA largeAAAFix
Aaon white
2.46:1failfailfail
  • AA: use #e0009d as the text (4.51:1)
  • AAA: use #a80076 as the text (7.18:1)
  • AA: or shift the background to #3b3b3b (4.54:1)
  • AAA: or shift the background to #1a1a1a (7.06:1)
Aaon black
8.52:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff70d4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ff70d4 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ff70d4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ff70d4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff70d4-c19fb3-75cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md