#ff7077 as text	Ratio	AA	AA large	AAA	Fix
Aaon white	2.68:1	fail	fail	fail	AA: use #eb000c as the text (4.63:1) AAA: use #b30009 as the text (7.19:1) AA: or shift the background to #363636 (4.51:1) AAA: or shift the background to #0f0f0f (7.15:1)
Aaon black	7.84:1	pass	pass	pass	Passes AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ff7077 as the background.

Brands using this color

Sentryprimary · #f97583 · Δ1.768

Palettes built around it

1e40af 111827 fb7185 ffffff

Cobalt Pop

Open in tool →

One deep cobalt and one hot pink on white — a two-accent system for launches and campaign pages that need punch.

Bold Cool Vivid Modern

Fonts for this mood

#ff7077 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

Warm fonts →Playful fonts →Bold fonts →Friendly fonts →Clean fonts →

mcpConnect your agent — build around #ff7077

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #ff7077 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ff7077-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md