Nursery
Open in tool →Pastel coral, sky and butter — soft enough for a newborn brand, with warm brown text instead of harsh black.
Color
#fdd977
#fdd977
hex
#fdd977rgb
rgb(253, 217, 119)hsl
hsl(44, 97%, 73%)oklch
oklch(0.896 0.124 89.6)Closest name: Mustard Yellow (#ffdb58)Relative luminance 0.7184
Colors that go with #fdd977
Charcoal, Cornflower Blue and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Cornflower Blue #6495ed
complementaryshippedCornflower Blue sits directly opposite #fdd977 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Deep Sky Blue #00bfff
split-complementshippedDeep Sky Blue is a split-complement of #fdd977: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Crimson #dc143c
shippedCrimson is paired with #fdd977 in 7 real palettes, including Diner and Lay's's brand system, as the lead colour.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #fdd977 in 5 real palettes, including Miro's brand system and Farmers Market, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #fdd977: 8 real palettes, including FIFA's brand system and McDonald's's brand system, as the supporting colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #fdd977: 5 real palettes, including Star Wars's brand system and Miro's brand system, as the supporting colour.
Midnight Blue #191970
shipped4 real palettes, including FIFA's brand system and American Eagle's brand system put Midnight Blue beside #fdd977, as the lead colour.
Real palettes that use #fdd977
Tints & shades
Harmonies
Contrast
| #fdd977 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 1.37:1 | fail | fail | fail | |
Aaon black | 15.37:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fdd977 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#fdd977 reads as warm, vivid, light. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #fdd977
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #fdd977 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/fdd977-c4be9c-62b1cb-2b2d1f-f1ebe9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md