Color

#fd974e

#fd974e
hex#fd974e
rgbrgb(253, 151, 78)
hslhsl(25, 98%, 65%)
oklchoklch(0.77 0.15 53.9)
Closest name: Bittersweet (#fea051)Relative luminance 0.4357

Colors that go with #fd974e

Charcoal, Cornflower Blue and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4eb4fd

#fd4e5d · #fdef4e

#4efd97 · #974efd

Split-complementary

Open in tool →

#4efdef · #4e5dfd

#5dfd4e · #4eb4fd · #ef4efd

Contrast

#fd974e as textRatioAAAA largeAAAFix
Aaon white
2.16:1failfailfail
  • AA: use #c55302 as the text (4.55:1)
  • AAA: use #923e01 as the text (7.21:1)
  • AA: or shift the background to #424242 (4.65:1)
  • AAA: or shift the background to #242424 (7.18:1)
Aaon black
9.71:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd974e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd974e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd974e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd974e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd974e-c4b19c-62cbc4-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md