Color

#fd628c

#fd628c
hex#fd628c
rgbrgb(253, 98, 140)
hslhsl(344, 97%, 69%)
oklchoklch(0.705 0.191 6.7)
Closest name: Brink Pink (#fb607f)Relative luminance 0.3151

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#63fdd4

#fd63d9 · #fd8763

#8cfd63 · #638cfd

Split-complementary

Open in tool →

#63fd87 · #63d9fd

#d9fd63 · #63fdd4 · #8763fd

Contrast

#fd628c as textRatioAAAA largeAAAFix
Aaon white
2.88:1failfailfail
  • AA: use #ec0442 as the text (4.5:1)
  • AAA: use #b00331 as the text (7.23:1)
  • AA: or shift the background to #303030 (4.59:1)
  • AAA: or shift the background to #050505 (7.09:1)
Aaon black
7.3:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd628c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd628c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd628c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd628c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd628c-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md