Color

#fd309a

#fd309a
hex#fd309a
rgbrgb(253, 48, 154)
hslhsl(329, 98%, 59%)
oklchoklch(0.665 0.247 355.5)
Closest name: deeppink (#ff1493)Relative luminance 0.2533

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#30fd93

#f930fd · #fd3033

#9afd30 · #309afd

Split-complementary

Open in tool →

#33fd30 · #30fdf9

#fdf930 · #30fd93 · #3033fd

Contrast

#fd309a as textRatioAAAA largeAAAFix
Aaon white
3.46:1failpassfail
  • AA: use #e30276 as the text (4.63:1)
  • AAA: use #ac025a as the text (7.22:1)
  • AA: or shift the background to #212121 (4.65:1)
Aaon black
6.07:1passpassfail

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd309a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd309a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd309a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd309a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd309a-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md