Color

#fc7398

#fc7398
hex#fc7398
rgbrgb(252, 115, 152)
hslhsl(344, 96%, 72%)
oklchoklch(0.728 0.17 5.3)
Closest name: Blush Hour (#ff6f91)Relative luminance 0.3522

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73fcd8

#fc73dc · #fc9373

#98fc73 · #7398fc

Split-complementary

Open in tool →

#73fc93 · #73dcfc

#dcfc73 · #73fcd8 · #9373fc

Contrast

#fc7398 as textRatioAAAA largeAAAFix
Aaon white
2.61:1failfailfail
  • AA: use #eb0542 as the text (4.53:1)
  • AAA: use #af0431 as the text (7.28:1)
  • AA: or shift the background to #363636 (4.63:1)
  • AAA: or shift the background to #141414 (7.06:1)
Aaon black
8.04:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fc7398 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fc7398 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fc7398
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fc7398 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fc7398-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md