Color

#f98aaa

#f98aaa
hex#f98aaa
rgbrgb(249, 138, 170)
hslhsl(343, 90%, 76%)
oklchoklch(0.762 0.138 2.5)
Closest name: Bubblegum Beam (#f887c7)Relative luminance 0.4122

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8bf9da

#f98be1 · #f9a38b

#aaf98b · #8baaf9

Split-complementary

Open in tool →

#8bf9a3 · #8be1f9

#e1f98b · #8bf9da · #a38bf9

Contrast

#f98aaa as textRatioAAAA largeAAAFix
Aaon white
2.27:1failfailfail
  • AA: use #e90c4b as the text (4.55:1)
  • AAA: use #ae0938 as the text (7.25:1)
  • AA: or shift the background to #404040 (4.56:1)
  • AAA: or shift the background to #212121 (7.09:1)
Aaon black
9.24:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f98aaa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f98aaa reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f98aaa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f98aaa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f98aaa-c49ca3-62cb7b-2d211f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md