Color

#f96cda

#f96cda
hex#f96cda
rgbrgb(249, 108, 218)
hslhsl(313, 92%, 70%)
oklchoklch(0.738 0.211 336.9)
Closest name: Illicit Pink (#ff5ccd)Relative luminance 0.3593

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6cf98b

#d16cf9 · #f96c94

#daf96c · #6cdaf9

Split-complementary

Open in tool →

#94f96c · #6cf9d1

#f9d16c · #6cf98b · #6c94f9

Contrast

#f96cda as textRatioAAAA largeAAAFix
Aaon white
2.57:1failfailfail
  • AA: use #d709ab as the text (4.65:1)
  • AAA: use #a60784 as the text (7.04:1)
  • AA: or shift the background to #383838 (4.57:1)
  • AAA: or shift the background to #141414 (7.18:1)
Aaon black
8.19:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f96cda as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f96cda reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f96cda
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f96cda and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f96cda-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md