Color

#f74a72

#f74a72
hex#f74a72
rgbrgb(247, 74, 114)
hslhsl(346, 92%, 63%)
oklchoklch(0.664 0.209 11.5)
Closest name: Diva Pink (#fa427e)Relative luminance 0.2589

Colors that go with #f74a72

Charcoal, Dodger Blue and Medium Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #f74a72

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4af7cf

#f74ac9 · #f7784a

#72f74a · #4a72f7

Split-complementary

Open in tool →

#4af778 · #4ac9f7

#c9f74a · #4af7cf · #784af7

Contrast

#f74a72 as textRatioAAAA largeAAAFix
Aaon white
3.4:1failpassfail
  • AA: use #eb0a3e as the text (4.52:1)
  • AAA: use #b0072f as the text (7.2:1)
  • AA: or shift the background to #242424 (4.57:1)
Aaon black
6.18:1passpassfail
  • AAA: use #f86285 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f74a72 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f74a72 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f74a72
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f74a72 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f74a72-c49ca1-62cb80-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md