Color

#f53d65

#f53d65
hex#f53d65
rgbrgb(245, 61, 101)
hslhsl(347, 90%, 60%)
oklchoklch(0.646 0.218 13.8)
Closest name: Bat’s Blood Soup (#ee3366)Relative luminance 0.2369

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3df5cd

#f53dc1 · #f5713d

#65f53d · #3d65f5

Split-complementary

Open in tool →

#3df571 · #3dc1f5

#c1f53d · #3df5cd · #713df5

Contrast

#f53d65 as textRatioAAAA largeAAAFix
Aaon white
3.66:1failpassfail
  • AA: use #e90c3c as the text (4.58:1)
  • AAA: use #b3092e as the text (7.01:1)
  • AA: or shift the background to #1f1f1f (4.5:1)
Aaon black
5.74:1passpassfail
  • AAA: use #f76484 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f53d65 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f53d65 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f53d65
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f53d65 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f53d65-c49ca0-62cb82-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md