Color

#f40646

#f40646
hex#f40646
rgbrgb(244, 6, 70)
hslhsl(344, 95%, 49%)
oklchoklch(0.614 0.244 18.7)
Closest name: Barberry (#ee1133)Relative luminance 0.1981

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#06f4b4

#f406bc · #f43e06

#46f406 · #0646f4

Split-complementary

Open in tool →

#06f43e · #06bcf4

#bcf406 · #06f4b4 · #3e06f4

Contrast

#f40646 as textRatioAAAA largeAAAFix
Aaon white
4.23:1failpassfail
  • AA: use #ea0643 as the text (4.56:1)
  • AAA: use #b30533 as the text (7.03:1)
  • AA: or shift the background to #0f0f0f (4.53:1)
Aaon black
4.96:1passpassfail
  • AAA: use #fb6089 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f40646 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f40646 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f40646
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f40646 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f40646-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md