Color

#f07590

#f07590
hex#f07590
rgbrgb(240, 117, 144)
hslhsl(347, 80%, 70%)
oklchoklch(0.712 0.153 7.9)
Closest name: Embarrassed (#ee7799)Relative luminance 0.3326

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#75f0d5

#f075cd · #f09875

#90f075 · #7590f0

Split-complementary

Open in tool →

#75f098 · #75cdf0

#cdf075 · #75f0d5 · #9875f0

Contrast

#f07590 as textRatioAAAA largeAAAFix
Aaon white
2.74:1failfailfail
  • AA: use #e61e49 as the text (4.52:1)
  • AAA: use #ae1335 as the text (7.13:1)
  • AA: or shift the background to #333333 (4.6:1)
  • AAA: or shift the background to #0d0d0d (7.08:1)
Aaon black
7.65:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f07590 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f07590 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f07590
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f07590 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f07590-c49ca0-62cb82-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md