Color

#f02800

#f02800
hex#f02800
rgbrgb(240, 40, 0)
hslhsl(10, 100%, 47%)
oklchoklch(0.613 0.234 31.7)
Closest name: Arcade Fire (#ee3311)Relative luminance 0.2004

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00c8f0

#f00050 · #f0a000

#00f028 · #2800f0

Split-complementary

Open in tool →

#00f0a0 · #0050f0

#50f000 · #00c8f0 · #a000f0

Contrast

#f02800 as textRatioAAAA largeAAAFix
Aaon white
4.19:1failpassfail
  • AA: use #e62600 as the text (4.52:1)
  • AAA: use #ad1d00 as the text (7.11:1)
  • AA: or shift the background to #0f0f0f (4.57:1)
Aaon black
5.01:1passpassfail
  • AAA: use #ff6242 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f02800 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f02800 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f02800
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f02800 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f02800-c4a79c-62cbaa-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md