Color

#ef7ba4

#ef7ba4
hex#ef7ba4
rgbrgb(239, 123, 164)
hslhsl(339, 78%, 71%)
oklchoklch(0.725 0.148 359)
Closest name: Embarrassed (#ee7799)Relative luminance 0.352

Colors that go with #ef7ba4

Charcoal, Light Sea Green and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7befc6

#ef7bdd · #ef8d7b

#a4ef7b · #7ba4ef

Split-complementary

Open in tool →

#7bef8d · #7bddef

#ddef7b · #7befc6 · #8d7bef

Contrast

#ef7ba4 as textRatioAAAA largeAAAFix
Aaon white
2.61:1failfailfail
  • AA: use #e31c62 as the text (4.56:1)
  • AAA: use #ac154a as the text (7.09:1)
  • AA: or shift the background to #363636 (4.63:1)
  • AAA: or shift the background to #141414 (7.05:1)
Aaon black
8.04:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef7ba4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ef7ba4 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef7ba4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef7ba4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef7ba4-c49ca5-62cb74-2d211f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md