Color

#ef7971

#ef7971
hex#ef7971
rgbrgb(239, 121, 113)
hslhsl(4, 80%, 69%)
oklchoklch(0.71 0.147 25.4)
Closest name: Breeze of Chilli (#f4706e)Relative luminance 0.3322

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#71e7ef

#ef71a8 · #efb871

#71ef79 · #7971ef

Split-complementary

Open in tool →

#71efb8 · #71a8ef

#a8ef71 · #71e7ef · #b871ef

Contrast

#ef7971 as textRatioAAAA largeAAAFix
Aaon white
2.75:1failfailfail
  • AA: use #e12619 as the text (4.67:1)
  • AAA: use #ae1e13 as the text (7.01:1)
  • AA: or shift the background to #333333 (4.6:1)
  • AAA: or shift the background to #0d0d0d (7.07:1)
Aaon black
7.64:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef7971 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ef7971 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef7971
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef7971 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef7971-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md