Golden Hour
Open in tool →Apricot into coral into plum — a sunset flattened to three tokens, with the plum doubling as the twilight text colour.
Color
#ef6962
#ef6962
hex
#ef6962rgb
rgb(239, 105, 98)hsl
hsl(3, 82%, 66%)oklch
oklch(0.684 0.167 25.4)Closest name: Camellia (#f6685a)Relative luminance 0.2934
Colors that go with #ef6962
Charcoal, Light Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #ef6962: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Light Sea Green #20b2aa
complementaryshippedLight Sea Green sits directly opposite #ef6962 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Blue #0000ff
shipped8 real palettes, including Monzo's brand system and Sketch's brand system put Blue beside #ef6962, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #ef6962 in 4 real palettes, including Polaroid and Kiln, as the accent.
Cadet Blue #5f9ea0
shippedDesigners have shipped Cadet Blue with #ef6962: 5 real palettes, including Alpine and Diner, as the supporting colour.
Cornflower Blue #6495ed
split-complementshippedCornflower Blue is a split-complement of #ef6962: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Crimson #dc143c
shippedCrimson is paired with #ef6962 in 5 real palettes, including Target : Expect More. Pay Less.'s brand system and Redfin's brand system, as the lead colour.
Real palettes that use #ef6962
Tints & shades
Harmonies
Contrast
| #ef6962 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.06:1 | fail | pass | fail | |
Aaon black | 6.87:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef6962 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Fonts for this mood
#ef6962 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #ef6962
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #ef6962 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/ef6962-c4a39c-62cb9d-2d261f-f1e9ed?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md