Color

#ef5da8

#ef5da8
hex#ef5da8
rgbrgb(239, 93, 168)
hslhsl(329, 82%, 65%)
oklchoklch(0.688 0.194 351.5)
Closest name: hotpink (#ff69b4)Relative luminance 0.2901

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5defa3

#ec5def · #ef5d5f

#a8ef5d · #5da8ef

Split-complementary

Open in tool →

#5fef5d · #5defec

#efec5d · #5defa3 · #5d5fef

Contrast

#ef5da8 as textRatioAAAA largeAAAFix
Aaon white
3.09:1failpassfail
  • AA: use #df167e as the text (4.61:1)
  • AAA: use #a7115e as the text (7.28:1)
  • AA: or shift the background to #2b2b2b (4.59:1)
Aaon black
6.8:1passpassfail
  • AAA: use #f066ad as the text (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ef5da8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ef5da8 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ef5da8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ef5da8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ef5da8-c49cac-62cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md