Launch Orange
Open in tool →Orange is the rarest SaaS primary, which is exactly why it stands out on a pricing page; cyan keeps it from feeling like a hardware store.
Color
#ed562crgb(237, 86, 44)hsl(13, 84%, 55%)oklch(0.65 0.194 35.9)Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Cadet Blue sits directly opposite #ed562c on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal is the body-text near-black for #ed562c: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Amber is paired with #ed562c in 8 real palettes, including Ember and Heatwave, as the accent.
8 real palettes, including Glossier's brand system and Readymag's brand system put Blue beside #ed562c, as the accent.
Designers have shipped Cobalt Blue with #ed562c: 6 real palettes, including Tide's brand system and NASA's brand system, as the lead colour.
Crimson is paired with #ed562c in 8 real palettes, including Pizza Hut's brand system and Redfin's brand system, as the supporting colour.
Designers have shipped Denim with #ed562c: 15 real palettes, including PlanetScale's brand system and Postman's brand system, as the accent.
Designers have shipped Dodger Blue with #ed562c: 8 real palettes, including Figma's brand system and Replit's brand system, as the accent.
| #ed562c as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.52:1 | fail | pass | fail | |
Aaon black | 5.97:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ed562c as the background.
#ed562c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #ed562c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/ed562c-c4a99c-62cbaf-2d281f-f1e9eb?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md